CAR AND DRIVER IN PERFECT HARMONY
we believe the car should feel like an extension of you, a pure, intuitive relationship, creating a bond that words cannot describe. Like horse and rider working as one - we call this ‘Jinba Ittai.’
HORSE AND RIDER
Jinba Ittai - the connection between a horse and rider is a unique synergy we engineer into every Mazda. From the smallest bolt to our SKYACTIV Technology, everything creates a harmonious relationship between car and driver, enhancing the power of those sitting behind the wheel.
Elegant and spirited, Mazda's KODO: Soul of Motion design is a true reflection of Jinba Ittai. Fascinated by elegance and fixated on creating an unbreakable bond between driver and car, our designers have worked endlessly to create a design philosophy that embodies the dynamic beauty of life.
Mazda engineers devised a groundbreaking new way to develop our engines, so that you can sit back and focus on the pure fun of driving. Every element of the car has been reimagined to improve efficiency and maximise dynamics. We call this SKYACTIV Technology.
Experience the power of 'Jinba Ittai' for yourself. Contact our sales team today to find the Mazda for you.